Facebook is definitely one of the widely used social networking platforms of all. Based on many algorithms, Facebook clearly indicates that people are more interested in viewing and liking content that comes from their friends rather than showing interest in content posted by any third party.
It is definitely something that says a lot about the behavior of the Facebook users. According to the recent survey, Facebook is the first choice of the people for getting the latest news followed by CNN which accounts for 44% then the local TV which accounts for 37% and at last the Google search engine.
In the present time, everything that is posted on Facebook becomes very popular and seeks the attention of the people in no time. It is because of the simple reason that it is used by millions of people and the shareable factors boost the popularity of any content whether it is social or political.
As per the Pew Research Report, people are more attracted towards the pages or videos which are related to the political field and have a higher visibility. People having a different view from the rest of the audiences are removed from the list of friends thus creating a big gap.
People do not get to know about the elections unless the news comes up to Facebook. Its impact is clearly visible in the election of Hillary Clinton and Trump. There is a lot of buzz about the elections with people posting stuff to grab and drive the interest of the people. Efforts are being made to influence the people as this is the only platform where you can target the people in the right way. People have the freedom to unfriend as well as block people who have an entirely different political view.
Facebook is all about what people feel and wants to say. So why not enjoy and reap its benefits.