Angry after the allocation by the LFP of the broadcasting rights to Ligue 1 Amazon, Canal + decided to slam the door. A defect explained by the boss of the crypt chain, Maxime Saada.
Maxime Saada explained his position to the leaders of L1.
Canal + loses Ligue 1. Content with the choice of the LFP, which preferred to trust Amazon for the next three seasons (2021 2024) with a guaranteed amount of 663 million euros per year, the chain crypt has decided to turn its back the instance following this call for tenders in release its lot 3, where the two flagship matches per day appear. While some denounce this choice of the historic broadcaster, Maxime Saada spoke to justify this position.
The misunderstanding of Canal +
These lots, which represent 80% of L1 matches, including the ten best posters, were sold for € 250 million Amazon whereas they had been acquired by Mediapro in 2018 for € 784 million. The LFP considered wrong that Amazon’s proposal was cumulative with the amounts of the prizes awarded in 2018, namely the € 332 million from Canal + and the € 42 million from Free for the digital prize. This scenario does not exist , pleaded the boss of the chain in an email sent to the clubs of the elite on Friday.
For Saada, it is out of the question for C + to pay more than half of the sum for only 2 weekly matches when the initial plan was to recover all matches and subcontract part of them to beIN SPORTS. Canal + will not pay 332 M € for 20% of the matches, when Amazon broadcasts 80% for 250 M €. We will therefore not broadcast Ligue 1. After the Mediapro chimera, the LFP and the club presidents therefore reproduce the same error as in 2018 , added the businessman.
Canal + does not want to pay more
As he moved into savior of French football , last winter, by limiting the breakage after the Mdiapro fiasco, Canal + does not want to serve as a milk cow. I am aware of the emotion that this situation will create, in the house as well as externally. Be assured of our full mobilization to preserve our interests. There is no question of finding yourself in a situation where Canal + is the actor who pays the most, in order to have the least , ended Saada. A priori, going back seems impossible.
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