Why does Disney consider Shang-Chi a success? – nonenglishfeed

Officially Shang-Chi is the fourth highest grossing film in Hollywood 2021

Shang-Chi and the legend of the ten rings from Marvel returned to dominate the box office in USA, when collecting 35.8 million dollars in your second weekend On cinemas. Although its box office went down 53% since its debut, holds up better than other productions of Marvel What Black Widow that collapsed almost a 70% on your second weekend.

In addition, the recent film by Marvel has raised $ 257.6 million dollars worldwide, which positions it as the fourth highest grossing film in 2021. It is important to note that its success has been achieved without even releasing in China, an important market for the film industry.

Now that the box office proceeds from Shang-Chi are encouraging for Disney, the company decided to change its premiere strategy and at least in 2021, its most important films will have an exclusivity in cinemas unlike Black Widow, Jungle Cruise y Cruella that arrived simultaneously in Disney Plus thanks to Premier Access.


Other studies

Warner Bros premiered this weekend the recent film by James Wan |, Malignant, who debuted in third place with $ 5.57 million in 3,485 theaters in the United States. These figures are not good news for the study as the project had a budget of $ 40 million. However, this could be due to the divided criticism that the film has generated, which caused that attendees were not encouraged to attend the movie theater.

In international markets, Malignant won $ 9.3 million which gives a total of $ 15.1 million globally. “This is a weak opening for a genre that held up well during the pandemic,” external David. A Gross, who runs the film consultancy Franchise Entertainment Research. “With the movie available on HBO, this beginning is below average.”

The movie of Universal, candy man stayed in fourth place by raising this weekend $ 4.8 million, which gives an accumulated of $ 48 million in the United States and Canada and $ 10.9 million internationally.

In the meantime Jungle Cruise, starring Dwayne Johnson y Emily Blunt, collection $ 2.4 million in its seventh week, so it takes 109 million dollars at the national box office and 194 million worldwide.


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Why does Disney consider Shang-Chi a success? – nonenglishfeed